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Stacks AI Studio / Independent Insurance Agencies

AI for Independent Insurance Agencies

"I feel behind on AI, and there is no chance I can catch up." If that is the sentence in your head, you are exactly who I work with. I am not selling software or theory-based advice. I run my own ten person managed services business on Claude, I know the value it adds every week, and now I help owners do the same inside independent insurance agencies like yours: your team trained, jobs automated, hours saved. Saying yes to starting puts you ahead of many of your competitors.

Book A 15 Minute Call See five automations we could build
Line drawing of an open umbrella
5.5 hours hours back per person, weekly

Experience, Not Theory

That is our first four automations at Stacks, across a ten person team. We took on more clients, and gross margin went from 26% to 56% in twelve months. AI was not the only driver. It was the biggest one. It also set a new standard for what my team sends out: the same bar for research, formatting, and finish on everything that leaves the building, no shortcuts.

Casey Templeton, Founder of Stacks. Nashville.

"In one week I went from a two-hour session with Casey to a brand new marketing site and firing the marketing firm I'd used for two years. If Casey wants to work with you, don't be a dummy. Just do it."
Mike Kelly, CEO, TeamOnUP

The Week

Your Week. I Know It.

Five jobs nobody wants. This is the work an automation goes after first.

Three carriers quote, and none of them match. The side by side gets built by hand at renewal.

A coverage question comes in by phone. The note that protects the file never gets written.

One submission goes out to five markets. The same application data gets retyped into every portal.

The renewal list sits sixty days out. Nobody has the hours to call the whole book.

Commission statements land from a dozen carriers. The owner reconciles them at the kitchen table.

57 percent of agencies name finding new markets their top challenge.

Each new market still has to be quoted, compared, and written up by hand.

Source: Big I Agency Universe Study.

The First Step

Two Sessions. Two Hours Each.

For most independent insurance agencies, this is the first step. Homework first, then two sessions, two hours each. In person if you are near Nashville, or over Zoom. $1,950.

For the math: one person at $25 an hour who gets two hours a week back is worth about $2,600 a year. If the first automation does that for one employee, it pays for itself with room to spare. And if after our first session you do not see a job worth automating, you pay nothing.

An automation is a repeated piece of work you teach Claude once. Your team runs it every day, you own it and tune it, and it carries the work to 80 percent so your people finish the 20 that needs their judgment.

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"Casey taught me how to actually put AI to work. I generate quotes faster, my workflow is smoother, and I'm making more money because of it. One of the best investments I've made in my business."
David Pledge, Construction Sales Lead

01

Homework

Before we ever meet, you pull real examples of the work that eats your week: actual documents, actual messages, nothing cleaned up for me.

02

Session One

Two hours. We map how your agency actually runs, get Claude set up for your team, and train you on how to operate it.

03

Session Two

Two hours. We start building your first automations and put together the training your team needs to run Claude every day.

04

What You Leave With

Claude running for your team, your people trained on it, and one job automated and in use.

Five Automations We Could Build In Your Agency.

One page, no obligation. Proof of what we could build together, before we ever talk.

One email with the PDF. No newsletter, no drip campaign.

31 percent

of Americans review or shop for insurance each year.

Source: Big I, March 2026.

Every automation drafts the documentation and a licensed producer approves it before it goes out, and that review step is written into the automation.

The Stack

Claude Sits In The Middle.

It works with the tools you already run. It reads from your agency management system, your rating tools, your carrier documents, and your books, and writes back where it can.

Start with one connection, not all of them. The first automation usually needs one export from your agency management system, and that is the whole first step. Once it earns its keep, the next system comes in, then the one after that. Every automation gets sharper as it goes, because Claude can finally see the whole book instead of one screen at a time.

Claude Agency management Rating and quoting Carrier portals Client messaging Commissions

The Numbers

The Numbers Agency Owners Are Seeing.

That feeling of being behind is not in your head. Intent is running ahead of adoption, and very few independent insurance agencies have AI built into the daily work.

38 percent

Very likely to increase AI use

Source: Big I Agents Council for Technology, February 2026.

8 percent

Say AI is embedded in workflows

Source: Big I Agents Council for Technology, February 2026.

Questions

Questions, Answered.

I feel like I am already behind on AI. Is it too late?

No, and you are not as far behind as you think. The owners who feel furthest behind often move fastest once they start, because they have not spent a year on tools that did not stick. You do not need a strategy, a budget cycle, or a technical person on staff. You need four hours and one job that is costing you time every week. That is the whole first step.

Will this replace my staff?

No, and that is the whole design. An automation carries a job to 80 percent quickly and your employee takes the final 20 percent over the finish line. Efficiency goes up for everyone, the agency grows without the headcount it used to need, margins grow with it, and your team spends its time with clients instead of retyping applications.

Will it work with the software we already run?

Usually, whether that is Applied Epic, AMS360, HawkSoft, EZLynx, or something else. Some systems give me an API, some give me a nightly export, and a few give me nothing but a screen to copy from. I tell you which one you have before I scope anything.

Is this going to create an E&O problem?

No automation picks coverage, and nothing goes out unreviewed. These automations go after the documentation: the call note, the side by side, the confirmation a producer approves before it sends. A comparison summarizes what the carrier documents say, and every recommendation stays with your licensed producer. I am not your E&O counsel and no tool lowers your exposure by itself, so ask your carrier how they want AI-assisted work documented.

What happens to our client data?

Your agency management system stays the system of record. Where a job can be done without names or policy numbers, I do it that way. Where it cannot, the data path is written down and you approve it first. Messages go out from your system, where the record already lives.

How is this different from an AI quoting tool?

Those are products. This is your own set of automations. A rater or an AI phone service does one job the vendor chose, and plenty of agencies run them well. What I build follows your process, lives in your account, and your team can change it.

How long before we see something working?

The first automation runs in weeks, not quarters. The two sessions scope it, I build it against your real renewals, and your team uses it while I refine it. One automation in production beats five in a plan.

Who owns what you build?

You own the automations and the documentation. They live in your account, written in plain language, so your team can read them and change them. If you stop working with me, nothing walks out the door.

What if we get to the end and nothing is worth automating?

Then you pay nothing. If after our first session you do not see a job worth automating, the engagement ends there and there is no charge. The first session either surfaces a job worth the money or it does not, and that risk is mine, not yours.

Why $1,950?

Because the format is small on purpose. Homework, two working sessions of two hours each, and the setup work around them. For the math: one person at $25 an hour who gets two hours a week back is worth about $2,600 a year. If the first automation does that for one employee, it has paid for itself with room to spare. Every number in that sentence is yours to check.

Casey Templeton, founder of Stacks

Who You Will Be Working With

Casey Templeton.

Founder of Stacks, a ten person business in Nashville that runs on Claude. Both sessions are with him directly, and every message from this page lands in his inbox, not a queue.

Start Here

Start With A Conversation Between Two Small Business Owners.

Tell me about your agency. I take on two or three of these engagements a month. Every message comes to me and I answer it myself. The first conversation costs nothing.

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"A fear of not understanding AI had kept me from diving in. Casey's coaching changed that. It opened my eyes to a sea of possibilities and left me more confident to explore. Come open-minded, and see where your imagination takes you."
John Conger, Sports Coaching Professional

I reply to every message. No newsletter, no drip campaign.

I reply to every message. No newsletter, no drip campaign.