Your Team, Every Step of the Way

All about DAM services

As a large company, you may have extensive media to manage. Digital asset management gives you a complete program to handle your assets more effectively.

The basics of digital asset management

Digital asset management is a program that provides a detailed approach to efficiently storing, organizing, managing, retrieving, and distributing your organization's digital assets. With digital asset management services, you gain a program for controlling all media assets, including documents, images, video content, audio files, and animations. 

What is Martech? 

Martech refers to marketing technology, or the tools and platforms businesses use to optimize their marketing efforts. Modern DAM solutions must connect with Martech platforms like Product Information Management (PIM), Content Management Systems (CMS) and Marketing Resource Management (MRM). An effective DAM solution allows you to work across various software tools and platforms, improving your processes. 

When you have an effective DAM program, you can use your Martech to tell stories with your content. DAM provides a centralized resource for managing, distributing, and collaborating on marketing efforts. 

What are some benefits of DAM?

As a large company, you have extensive media resources, which can quickly become hard to manage. Digital asset management gives you a long-term program to set you up for ongoing success. Here are a few reasons to consider DAM:

• Simplified access: You constantly build new digital assets. DAM allows you to keep your content accessible to your team. 
• Streamlined workflow: When you can access your assets more efficiently, you will work more effectively. 
• More valuable resources: DAM provides a complete picture of your available content so you know what you have and can repurpose. 
• Martech stack integration: Integrating DAM in your marketing technology stack gives your team access to content in whatever system they use. 
• Streamlined collaboration: Your teams can access the resources they need to perform their work, even worldwide. 

The DAM services we offer

At Stacks, we provide a comprehensive approach to DAM. We work with you every step of the way, from discovering where you are now to building a DAM program. Even after a DAM launch, we stick with you, offering continued support and maintenance to unlock a positive future for your organization. More than a one-time solution, a DAM can give you long-term success and growth in managing your digital assets.