Doing DAM Right

How to Successfully Build a DAM Program

Finding DAM success is difficult. What does it take to go from lost to launch and beyond, avoiding burnout wasted time along the way?

Recognizing the need for a DAM program and gaining awareness about its benefits to your users and organization

Defining and assigning core roles and responsibilities within the DAM program and throughout the DAM journey

Defining your ideal DAM program based on organizational needs, goals, budget, and staff requirements.

Searching for and selecting a suitable DAM platform that addresses your needs

Establishing the framework for your DAM program, including processes, standards, platform configuration, and more.

Conducting thorough testing and quality assurance before the launch

Roll out the new system, complete with assets, workflows, integrations, and trained users

Monitoring, measuring effectiveness, enhancing, and expanding the DAM program post-launch

Successfully Take the Next Step in DAM

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